Searching for Salsa

By Matt Stiles | | Topics: Uncategorized

Who doesn’t like salsa, right? It’s America’s number-one condiment, at least in the mind of George Costanza. But not all states like it the same, apparently, according to Google, which ranks places by their search terms.

This map shows the volume of Google searches for the word “salsa” in the food and drink category, which filters out searches for, say, “salsa dancing”. South Dakotans and Vermonters searched for the condiment in relative terms more than other states, especially those in the South. (Darker shades represent more search volume): 

Source: Insights for Search | Data: CSV | Shapefile: ZIP

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